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Accounting for Dummies

John A. Tracy

Accounting for Dummies - image
Rating: 3.0/5 Stars
Rank: 2085
Not everyone is cut out to be a professional accountant. But thanks to Accounting For Dummies, 2nd Edition you can get a handle on the financial aspects of your business, investments, or taxes.

Accounting professor and author John A. Tracy sheds light on the mysteries of
  • Generating income statements and balance sheets
  • Establishing budgets, controlling profit and cash flow, stemming losses, and managing inventory
  • Evaluating profit margins – and identifying ways to increase them
  • Making financial decisions that keep investors, creditors, and managers satisfied
  • Reading financial reports
  • Surviving an audit and using the results to improve your accounting system
  • Putting the latest computer technology to work to help you manage the bottom line

If you've steered clear of accounting because you thought it incomprehensible by mere mortals, prepare to be enlightened. Accounting For Dummies, 2nd Edition empowers you with knowledge you can't afford to be without.

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About the Author

John A. Tracy, CPA, a former staff accountant at Ernst & Young, taught accounting at the University of Colorado for many years.

His other books include the 250,000 copy bestseller, How to Read a Financial Report.

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Editorials

Sample 3 of 4

Accounting for Dummies
John A. Tracy
 Review
“…insightful and well-reasoned…” (Money Matters, October 2004)
 Review
“…insightful and well-reasoned…” (Money Matters, October 2004)
 From the Back Cover
Praise for 1st Edition of Accounting For Dummies® "Essential reading for all of us who want to manage our business finances effectively." —Mary Metcalfe, Partner, Envirocomm Communications... read full editorial




Customer Reviews

Sample 2 of 2

Accounting for Dummies
John A. Tracy
 Don't know math? Need to know accounting?
(houston, tx USA) October 17, 2000 - 4.0/5 stars
This is the book. This book got me, a non-quantitative anti-numbers person, through MBA financial accounting. Particularly good are chapters 5-9, that help interpret and explain financial statements. By no means does... read full review
 not so exciting
(San Jose, CA) January 13, 2002 - 2.0/5 stars
This book is quite disappointing, and I (someone with no accounting background) find it boring and too easy--the manual for an accounting software seems more exciting than this. I feel there is little about accounting... read full review




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