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| 1. | From AudioFile |
| The story of a golfer and his male fairy godmother who guides him through
encounters with outstanding service in a variety of business settings is
an eloquent parable about customer service. The three-part formula:... read full editorial |
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| 2. | -- Jim Pattison President, The Jim Pattison Group |
| "A great commonsense approach to customer service" |
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| 3. | -- Lynn Posluns President, Fairweather |
| "Our strategic customer service plan is based on Raving Fans. It has
helped focus our energy on this critical area. A must read!" |
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| 4. | -- Eamon Ryan President, Lexmark Canada Inc. |
| "An easily understood message and one every organization needs to hear." |
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| 5. | -- James F. Nordstrom Co-chairman of the Boaard Nordstrom, Inc. |
| "Making your customers Raving Fans is the competitive edge today. This book
can jump-start you in that direction." |
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| 6. | -- Jim Pattison President, The Jim Pattison Group |
| "A great commonsense approach to customer service" |
![]() |
| 7. | -- James F. Nordstrom Co-chairman of the Boaard Nordstrom, Inc. |
| "Making your customers Raving Fans is the competitive edge today. This book
can jump-start you in that direction." |