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Book - All Editorials
Staying Street Smart in the Internet Age
Mark H. Mccormack
Editorials
1 - 4 of 4
![]() | | 1. | From Publishers Weekly | | The head of a huge worldwide sports-marketing organization, McCormick has a
very simple answer to the question he poses in his subtitle: the Internet
hasn't really changed anything. Oh, sure, he argues, it... read full editorial |
![]() | | 2. | From Library Journal | | McCormack, author of the very popular What They Don't Teach You at Harvard
Business School, recycles much of that work in his latest management
title. He is skeptical of Internet hype and believes that the ability... read full editorial |
![]() | | 3. | From Booklist | | Anyone giving out business advice today seems compelled to explain how
technology and the Internet have changed the ways of doing business.
McCormack, though, seems even more compelled to argue for what has not
changed... read full editorial |
![]() | | 4. | Book Info | | (Viking) Restates the things that haven't changed about business in the
Internet age, focusing on the real issues of doing business. Each of the
ninety chapters presents a rule of thumb, such as The Best Ideas Cannot... read full editorial |
Editorials 1 - 4 of 4
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