great book (New York, NY United States) March 19, 2002 - 5.0/5 stars What Mr...

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The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell

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Rating: 4.0/5 Stars
Rank: 558

great book
(New York, NY United States) March 19, 2002 - 5.0/5 stars

What Mr. Gladwell wants you to do, though, is consider how that example--of the hotornot web site, for example--parallels seemingly unrelated phenomena, such as the attraction a TV show like _Blue's Clues_ has for children, or the way in which Hush Puppies took America by storm a few years back, or, tragically, how suicide among isolated populations can become a recurring theme of adolescent angst.

In all these examples, Mr. Gladwell's underlying point is that the nature of the tipping point is the same as that of the beginning of an epidemic: at what point did AIDS change from an autoimmune disease affecting a very specific subset of the population (well educated, urban gay men) to a disease that could affect any member of the human race?

Mr.

Gladwell's talent is that he steps back from the details of each example and continually relates the overarching theme of his book: fads, epidemics, styles, and so on can in large part be explained by an amorphous period in which something belies the seeming limitations of its origins.

Customer Review: 3 of 301

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The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell

Customer Review 2 - 4 of 301


2.	Tipping Trends...
	(Lexington, KY United States) April 29, 2002 - 5.0/5 stars
	So you want to know what causes a trend? It's people. Yeah I know that answer is too simple but here's the thing, people can be divided into several general categories that help you understand how a trend can be started... read full review

Current Review
3.	great book
	(New York, NY United States) March 19, 2002 - 5.0/5 stars
	What Mr. Gladwell wants you to do, though, is consider how that example--of the hotornot web site, for example--parallels seemingly unrelated phenomena, such as the attraction a TV show like _Blue's Clues_ has for children,... read full review

4.	Acorns, Oak Trees, and Forest Fires
	(Dallas, Texas) March 1, 2002 - 5.0/5 stars
	This book has generated a great deal of attention because Gladwell approaches creative thinking from a unique perspective: he focuses on a critically important moment (a "window of opportunity") when a decision must be made... read full review

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Sample 3 of 16

The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell


	From Booklist
	Gladwell, a New Yorker staff writer, offers an incisive and piquant theory of social dynamics that is bound to provoke a paradigm shift in our understanding of mass behavioral change. Defining such dramatic turnarounds... read full editorial

	-Jeffrey Toobin, author of A Vast Conspiracy: The Real Story of the Sex Scandal that Nearly Brought Down a President
	"The Tipping Point is one of those rare books that changes the way you think about, well, everything. A combination of lucid explanation with vivid (and often funny) real-world examples, the book sets out to explain nothing... read full editorial

	Time Out New York, 3/2-9/00
	"...brimming with new theories on the science of manipulation..."

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