Business Books – Marketing-Sales

Top 10 Best Sellers in Business Books - Marketing-Sales

1. The Tipping Point: How Little Things Can Make a Big Difference Malcolm Gladwell Rating: 4.0/5 Rank: 22 "Why did crime in New York drop so suddenly in the mid-90s? How does an unknown novelist end up a bestselling author? Why is teenage smoking out of control, when everyone knows smoking kills? What makes TV shows like Sesame... more Product Information  |  Editorials(6)  |  Customer Reviews(301) 2. The Little Red Book of Selling: 12.5 Principles of Sales Greatness Jeffrey Gitomer Rating: 4.5/5 Rank: 465 Salespeople hate to read. That's why The Little Red Book of Selling is short, sweet, and to the point. It's packed with answers that people are searching for in order to help them make sales for the moment--and the rest of their lives. Product Information  |  Editorials(1)  |  Customer Reviews(18) 3. The Tipping Point: How Little Things Can Make a Big Difference Malcolm Gladwell Rating: 4.0/5 Rank: 558 "Why did crime in New York drop so suddenly in the mid-90s? How does an unknown novelist end up a bestselling author? Why is teenage smoking out of control, when everyone knows smoking kills? What makes TV shows like Sesame... more Product Information  |  Editorials(16)  |  Customer Reviews(301) 4. The Wisdom of Crowds: Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations James Surowiecki Rating: 4.0/5 Rank: 516 While our culture generally trusts experts and distrusts the wisdom of the masses, New Yorker business columnist Surowiecki argues that "under the right circumstances, groups are remarkably intelligent, and are often smarter... more Product Information  |  Editorials(6)  |  Customer Reviews(59) 5. Purple Cow: Transform Your Business by Being Remarkable Seth Godin, Seth Godin Rating: 4.0/5 Rank: 522 You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that... more Product Information  |  Editorials(1)  |  Customer Reviews(105) 6. SPIN Selling Neil Rackham Rating: 4.5/5 Rank: 473 no description Product Information  |  Editorials(0)  |  Customer Reviews(36) 7. Raving Fans: A Revolutionary Approach To Customer Service Ken Blanchard, Sheldon Bowles Rating: 4.0/5 Rank: 642 "Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have... more Product Information  |  Editorials(7)  |  Customer Reviews(43) 8. Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands Alina Wheeler Rating: 4.5/5 Rank: 916 From an interactive website to a business card, a brand must be recognizable, differentiated and help build customer loyalty. This indispensable resource presents brand identity fundamentals and a comprehensive dynamic... more Product Information  |  Editorials(3)  |  Customer Reviews(7) 9. eBay Secrets: How to create Internet auction listings that make 30% more money while selling every item you list Steven Ellis White, Bryon Krug Rating: 4.5/5 Rank: 997 Do you want to make more money on eBay (or any other Internet auction site)? Or, are you looking for an easy second income? Thousands of new users are joining eBay every day. You can take advantage of this trend and make... more Product Information  |  Editorials(0)  |  Customer Reviews(52) 10. Hard Sell: The Evolution of a Viagra Salesman Jamie Reidy Rating: 5.0/5 Rank: 1038 Jamie Reidy is to the pharmaceutical business what Jerry Maguire was to professional sports and Frank Abagnale (Catch Me If You Can) was to bank fraud. He's the guy who's been there, done that, and walked away with... more Product Information  |  Editorials(0)  |  Customer Reviews(11)

Top 10 Best Selling Business Book Categories

General	Accounting	Audiobooks	Bio's/Primers
Business Life	Careers	Economics	Finance
Professions	International	Investing	Management
Marketing/Sales	Personal Finance	Reference	Entrepreneurship