Campaigner Offers Retailers Email Marketing Tips for the Back-to...

Courtesy Small Business Trends  Mon, 08/31/2009 - 16:00

Ottawa (PRESS RELEASE – August 31, 2009) – With summer vacation halfway over, it’s time for retailers to start their back-to-school promotions.

Email marketing is an easy and cost-effective way for retailers large and small to reach out to consumers with back-to-school deals and offers.

A recent eMarketer study showed that email was second only to SEO in terms of effectiveness among other online marketing tools, clearly demonstrating the competitive advantage email marketing brings to any type of business...

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