KFC: Grilled chicken promotion issues worth it

Courtesy MSNBC.com: Business  Mon, 05/25/2009 - 09:39

When coupons for free grilled-chicken meals were posted on Oprah.com, the TV talk show's Web site, the resulting rush lasted days and snarled service in some stores — and traffic on nearby roads.Combine Oprah Winfrey's endorsement with a chicken giveaway and what do you get?



 

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