cable programmers

As the broadcast networks scurry to rework their presentations in the wake of the writers’ strike, cable programmers seem ready for their close-up.

With broadcast ratings dipping by double-digits even before the strike impact hit, cable networks collectively claimed more than one-half of primetime’s audience and many posted their best ratings ever this quarter.

That left cable networks -- about two-thirds of which have already presented their big stage shows to advertisers -- bullish.