left behind


Cable Show ’08: Cable Must Rev Up Addressable Advertising

Broadcasting & Cable - Advertising News  Tue, 05/20/2008 - 15:51

New Orleans -- Target better or be left behind. That was the word to the cable industry from one of the country's largest automotive advertisers Tuesday in a call to arms to cable to speed its push for addressable advertising.


 

Microsoft Appears to Miss the Boat in Albany

DaniWeb IT Discussion Community (Featured Entries)  Tue, 04/22/2008 - 10:58

Microsoft is not old by corporate standards, but in the world of technology it is down-right staid. That’s why it takes a while for it to make major changes (or five years to roll out an OS).

A few years ago when Bill Gates was still in charge, he recognized that Microsoft had to embrace the internet in a big way or get left behind.

That’s one of the reasons he hired Ray Ozzie. By now, nearly everyone has heard of the Ozzie Memo, a treatise that “leaked” out and outlined Microsoft’s plans to transform itself into a “modern” company.

At the time, Ozzie, who has the title of...


 

Newspaper Vendors Worry About Downturn

Newsvine - business  Sun, 04/13/2008 - 14:39

As newspaper publishers build up their online operations and struggle through an advertising slump, one group is worried about being left behind — the folks who make printing presses and other equipment used to make newspapers.