news aggregators

You know you've established your brand when its name becomes a verb (for example to 'Google' something). A company called PostRank might hope the same holds true for adjectives, as in "What's your PostRank?" The company hosts an ingenious service that tracks the millions of Web postings that appear every day and ranks them based on the tweets, Diggs, reddits, and other linkback activities that follow.

Wire service and its member newspapers plan legal action again against Web sites in a move at news aggregators like Google.