Is Your Seminar Really A Sales Pitch?

Courtesy Photo Business News & Forum  Thu, 09/11/2008 - 20:09

Aaron over at What The Duck is spot-on here.

I can't tell you how many programs I've PAID to attend that become 55 minutes sales pitch, 5 minutes useful information.

Now, I'm not saying that if I wasn't already going to use the product, the 55 minutes of demonstrating how great the product (or service) is, but when a program is billed as "Learn how to retouch" and then the entire session is a sales pitch...


 

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